‘Colour me Gay!’ The story behind Ford’s embellished Golden Rainbow

Após criar Ranger “muito gay”, Ford lança Bronco nas cores do arcoíris

Last year, The Blue Oval created what it calls the "Very Gay Raptor," a special Ford Ranger Raptor finished in gold with rainbow-style graphics, after someone left a homophobic comment on social media describing a blue livery present on another pickup as "very gay." That colorful creation created quite the stir online - mostly in a positive way - and later made its debut at the.

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The company released a campaign through Ford Europe, that sees a Ford Raptor decorated in LGBT rainbow colors and gold sparkles, speeding past its competition, with '#verygayraptor' written on the windscreen. According to Ford, the idea originated as a response to one online comment: "Well… thats [sic] a cool car!

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It looks like the Ford executives who could have stopped their brand from becoming the "Bud Light of Trucks" had already done the deed a year ago, when they ran the "Very Gay Raptor" — yes,.

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The "Very Gay Raptor" is a real truck created by Ford in 2021. The company reportedly created the car in response to a social media post that referred to the "Performance Blue" color option on.

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Ford Germany, which is based in Cologne, has participated in the city's Pride celebrations for the last 25 years. The "very gay" truck, which was used in the Pride parade, was wrapped in 30.

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Carmaker Ford debuted a Pride-themed rainbow-colored Ranger Raptor in 2022, but some social media users are sharing the car's promotional footage in 2023 and saying the campaign comes after Bud.

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Ford's "Redefining Tough" Commercial Features LGBT-Colored Truck. Clip goes viral on Twitter. 6:14 PM · May 18, 2023. Ford's "Redefining Tough" Commercial Features LGBT-Colored Truck. Clip goes viral on Twitter. 6:14 PM · May 18, 2023.

VIDEO Months before Bud Light controversy, Ford rolled out “Very Gay

GOODWOOD, UK, June 21, 2022 - Ford will continue demonstrating its allyship with the LGBTQ+ community at the Goodwood Festival of Speed this week, bringing "Very Gay Raptor" and the Next-Gen Ranger Raptor along for the ride.

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"Homophobia was widespread. I'm sure I speak for other LGBTIQ+ colleagues of that era when I say I often felt safer and more included at work than in public life." Jochen was interviewed for a special virtual event on July 1 to celebrate the 25 th anniversary of Ford GLOBE in Germany.

Ford made a "VERY GAY RAPTOR" truck and yes, that is literally its

This latest Pride endeavor comes on the heels of last year's "Very Gay Ranger Raptor" in Europe, which was "developed to showcase the automaker's culture of inclusiveness and continued support of.

Ford Responded to Homophobia With a Very Gay Rainbow Truck

The European division of the auto giant recently released a commercial advertising the new special edition Ford Ranger Raptor, showcasing the vehicle's qualities in a Western-inspired video.

‘Colour me Gay!’ The story behind Ford’s embellished Golden Rainbow

Here's to celebrating German Pride and Ford for showing the haters how to turn a homophobic slur into one very gay moment! Someone used an anti-LGBTQ+ slur in a comment about the new Ranger.

Ford builds 'very gay' Ranger Raptor in response to homophobic comment

This year's tribute to LGBTQ+ inclusion doesn't have quite as provocative a name. It's simply called the Ford Pride Bronco, but the color scheme is clearly a continuation of the Ranger Raptor.

Ford Launches ‘Redefining Tough' Campaign, Features LGBT Truck

Paul Watson | May 18, 2023 Ford Motor Company has found itself ensnared in a potential controversy after Twitter users highlighted an ad that features a rainbow colored vehicle as part of a campaign called 'redefining tough'. The commercial shows two Ford Raptor pick-up trucks racing through desert terrain. Both are covered with sand at.

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This isn't even the first time that Ford has decked out a Gay Pride vehicle. In 1998, the company wrapped a Ford KA in rainbows in commemoration of the first time it participated in Cologne Pride.

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It looks like the Ford executives who could have stopped their brand from becoming the "Bud Light of Trucks" had already done the deed a year ago, when they ran the "Very Gay Raptor" — yes, that is its real name — at a major motorsports event. Advertisement - story continues below